1996 The World Economic Forum
Launched Burda Holdings Focus Magazine. Over 300 of the world's leading decision makers from international corporate, political and financial worlds attended. Among those CEOs were Microsoft's Bill Gates, Salomon Brothers' Peter Middleton, Zeneca Plant's Simon Best, Dell Computer's Michael Dell, Reuter's Peter Job, Daimler Benz's Dr. Klaus Mangold, Hugo Boss' Dr. Peter Littmann, Dow Corning's Gary Anderson, Mercedes Benz' Helmut Werner, Volkswagen's Ferdinand Peich, Siemens' Heinrich von Pierer, Hoffman LaRoche's Andreas Leuenberger, ATKearny's Fred Steingraber, Mirror Group Newspapers' David Montgomery, Ford Motor's Kenneth Whipple, Compaq's Eckhard Pfeiffer, Audi's Dr. Herbert Demel and Robert Bosch's Dr. Herman Scholl. |